Some PR placements pack a punch, while others land a serious knockout. Fortunately for Gerber, it's the latter we're happy to report in the June/July issue of Men's Fitness Magazine.
The Fit multi-tool, fast becoming one of this year's media favorites, takes center stage – aka, the top half of the page, in an article featuring "adventure-ready travel essentials". Serving notice once again that the competition better pack a lunch…
Also featured online here.