Momentum Continues for Fit Multi-Tool

The Gerber Fit represents a new wave of multi-purpose tools and media continue to take notice. Building off solid early press in mainstream and outdoor channels, the Fit appeared in a couple less tradition avenues this month.  RV Life Magazine (below) featured the Fit in its April new product section, while This Old House, a premiere resource for the do-it-yourself crowd, highlighted the Fit online in its Hardware Aisle feature.

There's undoubtedly more to come as the Fit's combination of features, styling and price are setting it apart from the crowd. Stay tuned…

RVLife_Apr2011cover   Screen shot 2011-04-30 at 4.03.45 PM